I also cracked the screen on my TF201 through a relatively minor drop onto a carpeted floor. I debated fixing it myself, but since it is a company owned machine I went with a commercial repair shop. The local UBREAKIFIX store in King of Prussia, PA had been recommended from an unfortunate iPhone user.
I called the store and found out that mine would be the first TF201 they worked on. I'll spare everyone the details and fast forward to a month and two screen replacements later and it was still backwards! It took a call to their corporate headquarters to convince them to simply replace the entire tablet with a new one.
I'm not trashing UBREAKIFIX. However, the King of Prussia store was not professional or customer oriented. They're apparently fine for iPhones, but not ASUS tablets.